A TaylorMade ‘golfer’s paradise’ entertainment center is coming to Frisco

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A new project in the works for Frisco is the latest golf-centered entertainment venue on the way in North Texas.
The 18-acre Bays Golf Experience and Suites will be built just north of the new PGA of Americas headquarters and Omni PGA Frisco resort.
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The luxury golfing venue is part of the $1 billion Link mixed-use development planned between PGA Parkway and U.S. Highway 380.
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California-based TaylorMade Golf is teaming up with The Bays golf company in North Texas to build what the developers are calling “a golfer’s paradise.”
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The elaborate four-story golf resort will have 24 suites with private hitting bays, an expansive 25,000-square-foot putting green and chipping area and a walk-up bar and restaurant. (The Bays/TaylorMade)
The elaborate four-story golf resort will have 24 suites with private hitting bays, an expansive 25,000-square-foot putting green and chipping area and a walk-up bar and restaurant. The developers are touting the facility’s “breathtaking views” of the new PGA Frisco complex. The center will also include a rooftop pool, concierge services and professional golf instruction.
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“With the TaylorMade Bays experience, we are offering world-class hospitality to golf enthusiasts who live and work here and for those willing to travel for the very best,” Bays CEO James Meese said in a statement. “There is nothing like this in the world and my partners and I are ecstatic to bring this must-see destination to life in Frisco.”
The developers say the golf venue will include a 100-foot wide display screen that will be the largest in Frisco. TaylorMade will provide custom golf club fittings at the center.
“TaylorMade is thrilled to build out a new custom fitting center at The Bays in Frisco,” TaylorMade president and CEO David Abeles said in a statement. “We look forward to welcoming players from around the world and helping them improve their game with the most advanced and innovative products TaylorMade offers.”
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The golf venue will include a 100-foot wide display screen that will be the largest in Frisco. (The Bays/TaylorMade)
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Developers of the Frisco project say “founding memberships“ will be by invitation only. The resort is scheduled to open in early 2025.
TaylorMade Golf is a top manufacturer of golf equipment, golf balls and accessories with a following that includes pros Tiger Woods, Rory McIlroy and Scottie Scheffler.
The Bays Golf Experience and Suites site is shown on the latest plans for the 240-acre Link development, a project of Dallas-based Stillwater Capital. New plans just filed with the city of Frisco describe the development as “a premium driving range, hotel, technical golf training, restaurant, sports bar, semiprivate entertainment use totaling 117,336 square feet.”
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The golf entertainment center site is planned Mahard Parkway and TaylorMade Parkway, north of PGA Parkway, according to the plans. Restaurant and retail buildings will be built just south of the project.
The latest plans for the $1 billion Link project show the Bays Golf Experience and Suites located north of PGA Parkway. (Stillwater Capital )
The Link is planned to include more than 2 million square feet of offices, 400,000 square feet of retail and restaurants and more than 2,700 residential units. There’s also a two-acre park. A 40-acre corporate campus is planned on Legacy Drive.
Stillwater Capital also has started construction of 215 rental homes in The Link. The homes will be complete in late 2024 with rents starting at $2,000 a month.
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A $70 million, 352-unit five-story apartment community is also being built in The Link, according to planning documents filed with the state.
The Bays Golf Experience and Suites in Frisco is one of several golf-related entertainment attractions being built in North Texas.
Tiger Woods’ PopStroke outdoor mini-golf entertainment center is being built in The Colony as part of the Grandscape development. The 13,000-square-foot project will include 37 outdoor mini-golf holes and an outdoor playground area.