All DakDan News digital specification and guidelines comply with the IAB’s Interactive Marketing Unit Standards.
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Captivating Web Banner Ads
Responsive Landscape
1200 x 628
Elevate your online advertising game with our responsive landscape ad format! Measuring at 1200 x 628, this ad size offers the perfect canvas to captivate your target audience across multiple devices.
Square
250 x 250
Our Square 250 x 250 ad format is a powerful tool for making a big impression in a limited space. This square aspect ratio is versatile and can be effectively used across various digital platforms and devices.
Instagram Square
1080 x 1080
Our Instagram Square Ad is the perfect canvas for showcasing your brand's story, products, and services on one of the world's most popular social platforms. With a square aspect ratio that Instagram users love, this ad format ensures your content looks stunning and engaging.
Medium
300 x 250
Our Medium 300 x 250 ad format is a versatile and highly effective advertising solution suitable for a wide range of digital platforms. Despite its moderate size, this ad format packs a punch in delivering your message to your target audience.
Large Leaderboard
970 x 90
Our Large Leaderboard with dimensions of 970 x 90 is a powerful online advertising format designed to make a strong impact on your audience. This banner size offers ample space to convey your message effectively.
Max Banner
480 x 70
Our Max Banner with dimensions of 480 x 70 may be compact, but it’s designed to deliver a strong impact in a limited space. This banner format is ideal for websites and digital platforms where space is at a premium.
Max Banner
480 x 70
Our Max Banner with dimensions of 480 x 70 may be compact, but it’s designed to deliver a strong impact in a limited space. This banner format is ideal for websites and digital platforms where space is at a premium.
Half Page
300 X 600
Our Half Page ad format, measuring 300 x 600, is designed to make a bold and impactful statement in the digital advertising landscape. This tall and spacious format allows you to engage your audience with visually compelling content.
Portrait
300 x 1050
Our Portrait 300 x 1050 ad format is a unique and attention-grabbing canvas that allows you to showcase your brand’s story and products in a captivating way. With its tall and slim design, this format is particularly effective for vertical storytelling and engagement.
High Impact Solutions
The Header Takeover
The Header Takeover is a high impact responsive unit taking up the entire top portion of a page. The unit reaches users on first impression upon arriving on the site, instantly connecting them with the advertiser's messaging in a large-scale format.
The Page Break
The Page Break is a high impact responsive unit positioned within the content on article, rankings and search pages. This unit provides advertisers with a high impact opportunity to engage with decision-makers as they are reading content or searching through DakDan News rankings.
The Featured Listing
The Featured Listing is a unique opportunity to prominently position brand messaging throughout the DakDan News rankings. The unit is fully customizable to reflect the advertiser's creative guidelines.
The Featured Listing-Video
The Featured Listing-Video is a unique opportunity to prominently position brand messaging throughout the U.S. News rankings. The unit is fully customizable to reflect the advertiser's creative guidelines and features an in-banner video player.
The Multiple Offers Unit
The Multiple Offers Unit is a direct response unit that compares enrollment offers for up to three financial service companies throughout article and slideshow pages.
These strategies boost your website's performance and success.
Implementing these high-impact solutions can significantly enhance your website's performance, user experience, and overall success in achieving your goals.
Native Solutions
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BrandFuse
The U.S. News BrandFuse program gives partners the opportunity to seamlessly integrate their content within U.S. News experience. This platform connects partners with the DakDan News audience of 42 million decision makers per month. BrandFuse is dynamically promoted in a number of prominent cross-platform units and offers article enhancements such as the integration of whitepapers of video.
The BrandFuse Carousel
The BrandFuse carousel is a high impact and customizable ad unit that offers advertisers the opportunity to promote their branded content series to target audiences as they are making decisions throughout DakDan News. The unit can be designed to adhere to advertiser's creative guidelines.
The Editorial Carousel
The Editorial Carousel is a high impact, turnkey solution that offers advertiser's the opportunity to align their brand with hand-selected editorial pieces. Once a user clicks on a content module within the carousel, they will arrive at the designated page where the advertisers will have a full takeover of all ads on the page. The advertiser may provide a logo and messaging.
The Text Link
The Text Link is a native unit that positions brand messaging throughout content and rankings pages. Advertisers are able to customize their messaging and include their logo for brand recognition.
The Boost
The Boost is a native ad unit that functions as a boosted search result on DakDan News rankings and search pages. The unit positions the advertiser's listing at the top of all search results and rankings lists and is shaded in gray to stand out among the other listings.
The Action Placement
The Action Placement provides brands with a direct way to engage consumers who are actively engaging with their brands on the DakDan News. Advertisers will receive customizable calls to action on the rankings listings and or profile pages.
The Spotlight
The Spotlight is a native ad unit that integrates an advertiser's logo within the hero image of select landing pages.
The Native In-Read
The Native In Read offers partners an opportunity to integrate their messaging across the content on DakDan News in a native format. The unit is positioned within the content feed on articles, search and rankings pages.
The Clickout
Our platform offers comprehensive rankings and data on various industries, products, and services to help you make informed choices.
Video Solutions
The Clickout - Video
The Clickout-Video offers partners an opportunity to promote their content across U.S. News in a native format while driving traffic directly to their landing page and features a video player.
Pre-Roll
Video Pre-Roll on U.S. News captures the attention of decision-makers as they are engaging with content on article pages.
Outstream Video
Outstream Video on U.S. News captures the attention of decision-makers as they are engaging with content on article pages. It is positioned within the content to capture the audience's attention and increase engagement
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- +1 (312) 436-0500
- info@dakdan.com
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